[ad_1] TRAINING AND DEVELOPMENT AS A TOOL FOR ENHANCING EMPLOYEES PERFORMANCE (A STUDY OF UNITED BANK FOR AFRICA NIGERIA PLC, LAGOS) ABSTRACT Training and Development as a tool for enhancing employees‘ performance, was undertaken to find out if the Training and…
Read More[ad_1] THE IMPACT OF MARKETING ORIENTATION ON SMALL SCALE INDUSTRY IN NIGERIA (A CASE STUDY OF NIGERIAN ECONOMY) ABSTRACT This Research work is designed to analyse, the various aspect of market orientation practices in small…
Read More[ad_1] THE IMPACT OF MARKET ORIENTATION PRACTICES ON ORGANISATIONAL PERFORMANCE IN NIGERIAN BANKING INDUSTRY (A CASE STUDY OF FIRST BANK, FIRST CITY BANK, STERLING BANK, UBA AND ZENITH BANK) ABSTRACT The purpose of the study…
Read More[ad_1] THE IMPACT OF MARKETING COMMUNICATION ON CUSTOMER’S LOYALTY TO CONSUMERS PRODUCT (A CASE STUDY OF CADBURY NIGERIA PLC) ABSTRACT This research work is basically carried out to critically and objectively examine the significant and…
Read More[ad_1] THE IMPACT OF INTENSIVE DISTRIBUTION STRATEGY ON MARKETING OF CONSUMER GOODS (A CASE STUDY OF DOTMALL NIGERIA LIMITED) ABSTRACT The aim of this research study is to examine The Impact of Intensive Distribution Strategy…
Read More[ad_1] THE EVALUATION OF DISTRIBUTION CHANNEL OF PETROLEUM PRODUCTS (CASE STUDY MOBIL) ABSTRACT The present study -was set to investigate the impact of advertising on the consumer buying decision. The study was motivated on the…
Read More[ad_1] THE IMPACT OF ADVERTISING ON SALES PERFORMANCE IN THE SOFT DRINK INDUSTRY (A CASE STUDY OF NIGERIA BOTTLING COMPANY PLC) ABSTRACT This project critically discusses and evaluates the impact of advertising on sales performance. It gives…
Read More[ad_1] ON ORGANISATION EFFECTIVENESS THE IMPACT OF CONFLICT MANAGEMENT (A Case Study of Guaranty Trust Bank Plc) ABSTRACT This research work examines the impact of Conflict Management on Organisational Effectiveness with special reference to Guaranty Trust…
Read More[ad_1] THE EFFECT OF PRODUCT QUALITY CONTROL ON CUSTOMER’S SATISFACTION (A CASE STUDY OF CADBURY NIG. PLC) ABSTRACT This research study examined the effects and possible solutions of product quality control as it affects the…
Read More[ad_1] THE EFFECTS OF ETHICAL BEHAVIOUR ON MARKETING MANAGERS (A CASE STUDY OF CADBURY NIGERIA PLC) ABSTRACT Many modern organizations are today faced with numerous challenges such as illegal and unethical business practices in a…
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