[ad_1] Abstract This research work is aimed at evaluating the effectiveness of the radio advertisements on family planning programmes bearing in mind the impact of family planning advertisement on the radio audience. The research method…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1:1 Background of the study Broadcasting is a global phenomenon, and it is an essential aspect of any nation’s social and cultural life. Its significance cannot be over emphasized; combining audio,…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1.1. Background of the Study A critical part of brand building is communication and the most effective and productive way of managing this effort is through a concept called Integrated Marketing…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1.1 Background of Study Advertising is one of the most common strategies used to direct persuasive communication to target buyers and public. Achumba and Osuagwu (1994) quote the American Marketing Association…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1.1. Background of the study This chapter gives us an introduction to the research „‟Impact of Breath away (CRBC TV) as related to children behavioral problems (A study of Yakurr Local…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1.1. Background of the study This chapter gives us an introduction to the research „‟Impact of Breath away (CRBC TV) as related to children behavioral problems (A study of Yakurr Local…
Read More[ad_1] CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND STUDY The speed of Internet has changed the way people receive the information. It combines the immediacy of broadcast with the in-depth coverage of newspapers making it perfect…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Political participation refers to ‘citizen’s rights to influence public affairs (Hans Klein 2005). In line with this thought, political participation can be identified as those actions…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Nigeria Television Authority Enugu was established in the year 1960 by the Premier of an Eastern region of Nigeria Dr. Michael Okpara. It was the oldest…
Read More[ad_1] Abstract This study investigated the extent to which the print media, and particularly the newspapers, faced the challenge of informing, educating and championing the rights of the people in rural development and environmental education…
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