AVAILABILITY OF OFFICE EQUIPMENT AND ITS EFFECT ON OFFICE WORKERS PRODUCTIVITY IN KADUNA POLYTECHNIC

ABSTRACT There have been remarkable changes in office machines and the organization. Despite these challenges there are still challenges that are being faced which have an adverse effect on organization productivity. It is on this…

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ASSESSMENT OF THE IMPACT OF FOREIGN MEDIA CAMPAIGN ON HIV/AIDS ERADICATION IN NIGERIA A CASE STUDY OF BBC WORLD SERVICE TRUST IN KANO METROPOLIS (HIV/AIDS PROJECT)

TABLE OF CONTENT Cover page Title page Dedication Declaration Acknowledgement Table of Content Introduction Statement of the Problem Objective of the Study Significance of the Study Definition of Terms Historical Background of BBC-WST HIV/AIDS Campaign…

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AN ASSESSMENT OF NTA NATIONAL INTEGRATION PROGRAMME (A Case Study of Kaduna Metropolis)

ABSTRACT   This research work titled “Assessment of NTA Kaduna’s National Integration Programmes” is being conducted to explore the role of the media, particularly television in aiding national integration. The study will look at the…

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AN ANALYSIS OF GUARDIAN NEWSPAPER ON COVERAGE OF CRIME IN NIGERIA (JULY – DECEMBER, 2008)

ABSTRACT The press sensationalizes crime stories, over reports violent crime stories like homicide, assault, etc. in comparison to non-violent stories and that violent stories are usably reported disproportionately compared to their incidence in official crime…

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THE ROLE OF ADVERTISING ON THE PERFORMANCE OF SALES OF BEVERAGES IN NIGERIAN BOTTLING COMPANY, KADUNA

ABSTRACT The study is to examine the role of advertising on the performance of sales of beverages with a particular reference to Nigerian Bottling Company, Kaduna. Most organizations are facing problem with selecting advertising as…

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THE RELEVANCE OF SALES PROMOTION TO BUSINESS ORGANIZATIONS

CHAPTER ONE 1.1     INTRODUCTION The success of any business organization depends largely on consumer patronage. For any product or services of an organization to be suitable, it need to be communicated to the consumer. Not…

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THE IMPACT OF SALES PROMOTION ON CUSTOMERS PATRONAGE (A SURVEY OF CUSTOMERS IN KADUNA NORTH LOCAL GOVERNMENT).

ABSTRACT This research work titled “the impact of sales promotion on customers patronage (A survey of customers in Kaduna North local government).The objective of the study is identify the best promotional tools to use in…

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THE IMPACT OF PRODUCT DIFFERENTIATION STRATEGY ON SALES PERFORMANCE OF COMMUNICATION FIRM. ( A CASE STUDY OF GLO NIG. LTD)

ABSTRACT The purpose of this study is to highlight the strategy on how different product enhance sales performance in communication industries especially (GLO NIG LTD) and the general public.   The most obvious problems of…

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THE IMPACT OF PERSONAL SELLING ON THE SALES VOLUME OF AN ORGANISATION. (A CASE STUDY OF UNILEVER NIGERIA PLC KADUNA)

ABSTRACT The project work deals with the impact of personal selling on the sales volume of an organisation and an attempt is made to have an insight into Unilever Nigeria Plc Kaduna branch. The study…

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THE IMPACT OF PERSONAL SELLING ON THE SALES OF DURABLE CONSUMER GOODS IN NASCO CARPET-JOS.

ABSTRACT This project is focused on the impact of personal selling on the sales of durable consumer goods of NASCO carpet Jos. It is common knowledge that personal selling as one of the promotional tolls…

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