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INTERNAL MARKETING PRACTICES AND EMPLOYEES PRODUCTIVITY IN PUBLIC INSTITUTIONS IN NIGERIA MARKETING Project Topics – Complete Project Material

[ad_1] CHAPTER ONE                                           1.0      INTRODUCTION 1.1   BACKGROUND OF STUDY Internal marketing strategy is a concept that is aimed at driving the internal firms product personified in the employees. Therefore, this concept shares similar ideology with…

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APPLICATION OF MARKETING CONCEPTS IN BANKING INDUSTRY AND ITS EFFECT ON CUSTOMER SATISFACTION MARKETING Project Topics – Complete Project Material

[ad_1] CHAPTER ONE INTRODUCTION 1.0    BACKGROUND OF THE STUDY Marketing concept is a customer oriented philosophy which states that customer’s satisfaction is the economic and social justification of firm’s corporate existence. These philosophies hold that the…

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THE USE OF MARKETING CONCEPT AND PERFORMANCE ON SMALL SCALE BUSINESS IN NIGERIA MARKETING Project Topics – Complete Project Material

[ad_1] ABSTRACT This project is directed towards investigating what marketing concept entails, its use, and performance among small scale business because there seems to be insufficient knowledge of its use. A case study of Fast…

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THE EFFECTIVENESS OF MARKETING STRATEGIES FOR IMPROVED PERFORMANCE OF MANUFACTURING COMPANY IN ABA METROPOLIS MARKETING Project Topics – Complete Project Material

[ad_1] CHAPTER ONE 1.0         INTRODUCTION In Nigeria where the importance of marketing is yet to be fully appreciated, people talk of marketing their products as if they are referring to a particular problem. A successful…

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