[ad_1] Abstract The paper examines the contributions of the emerging technology and platforms such as the internet, teleprompter, GSM, Social media, streaming among other on the media production and distribution particularly in TV Continental (TVC)…
Read More[ad_1] ABSTRACT In the early 1990’s, newspaper communication technologies was introduced to the public as online newspaper (Peter & Valkenburg, 2009). Many authors, such as Dr. Norman Nie of Stanford University, predicted that these forms of…
Read More[ad_1] ABSTRACT Nigeria ranks among the nations with the highest mortality rates in the world going by the cur-rent maternal mortality ratio (MMR) of 630/100,000 live births. The utilisation of maternal health services is known…
Read More[ad_1] ABSTRACT This study is an attempt to shed light on the role of radio programmes as a tool for empowering nursing mothers in the fight against infant mortality in Kaduna state. The study adopted…
Read More[ad_1] ABSTRACT Effective advertising requires an understanding of the target audience and their relationship with the brand. However, advertisements are worthless to advertisers unless the consumer toward whom the advertisement is directed pays attention to…
Read More[ad_1] ABSTRACT Silverbird television was established in 1980 by Ben Murray-Bruce (Chairman) and his major aim was to provide family entertainment and relaxation. The first major breakthrough by the firm in media and entertainment was…
Read More[ad_1] BSTRACT The Nigerian Television Authority also known as NTA was inaugurated in 1977 and is the government owned body in charge of television broadcasting in the country. NTA claims to run the biggest television…
Read More[ad_1] Abstract The main aim of this study was to investigate the perception of UNILAG students towards social media as marketing tools: An appraisal of Facebook. It was established that companies are promoting their products…
Read More[ad_1] Abstract In this era of Information and communication technology, social media especially blog, YouTube, facebook, Whatsapp, twitter, BBM and 2go and many others have revolutionalised and redefined monopoly of news and information by mass…
Read More[ad_1] CHAPETR ONE INTRODUCTION 1.1 Background of the study 1.2 Statement of problem 1.3 Objective of the study 1.4 Research Hypotheses 1.5 Significance of the study 1.6 Scope and limitation of the study 1.7 Definition of terms 1.8 Organization of the…
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