[ad_1] CHAPTER ONE INTRODUCTION Commercial is defines as a non – personal communication of information usually paid for and it is usually persuasive in nature about products, services or ideas by identified sponsor through various media,…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1.1 Background of the Study Communication is important for the successful performance of any human organization. Indeed, organization cannot survive without communication. In any production process for instance, the employees (operators)…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1.1 Background of the Study Society survival and growth depends on a number of things, among them is a system of communications. According to Bitner (1980) quoted in Okuna (1999). What…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1.1 Background of the Study Advertising is any form of non-personal presentation and promotion of goods and services usually paid for by an identified sponsor. Advertising is non-personal because its message…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1.1 Background of the study “Nuptial bliss” a public enlightenment programme context means the marriage blessing between husband and wife which is made on television as a programme to sensitize and…
Read More[ad_1] CHAPTER ONE INTRODUCTION News is a very important tool that aids in societal development, it is the act of keeping the public informed and bringing to full knowledge what was in the dark to…
Read More[ad_1] CHAPTER ONE It is worthy of note that communication is a basic ingredient in human society since it is seen as an exchange ideas and meaning. These are all important phenomena that could take…
Read More[ad_1] CHAPTER ONE INTRODUCTION The term culture has been defined differently by different people. The different definitions attached to culture are based on the different in the orientation of people. According to Ekeh (1989) culture…
Read More[ad_1] ABSTRACT This work is a study of the effect of public relations on the consumer. It users premier breweries Plc as a case of study. The research has employed oral interview for the collection…
Read More[ad_1] This study is aimed at finding out the state of Nigerian newspapers published on the internet with a view to ascertaining the perception of Nigerian readers (audience) to them. The study will also look…
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