[ad_1] ABSTRACT This research study outlined the effect of Marketing Planning a performance services organization. Suggest possible remedies to correct some of the difficulties encountered in the course of carry out marketing planning the research…
Read More[ad_1] ABSTRACT This project work focuses on effect of packaging on sales of consumer product with survey of Guinness Nigeria Plc, Benin City. It is aimed at assessing the impact of packaging involved branding a…
Read More[ad_1] ABSTRACT This research work identified and analyzed the impact of advertising on the purchase of Etisalat recharge cards, a case study of Auchi Metropolis. Information were gathered through primary and secondary sources. The analysis…
Read More[ad_1] ABSTRACT The main objective of this project was to determine the extent to which sales promotion is understood, accepted and adopted by 7-up bottling company, Benin City. In conducting the research, information was gathered…
Read More[ad_1] ABSTRACT The importance of the product life cycle in marketing cannot be over-emphasized. The rate of product failure in marketing is alarming amount 50% of products introduce failed and the one major contributing factor…
Read More[ad_1] ABSTRACT This project aims at examining pricing strategy and profit planning as a general phenomenon in an organization that needs urgent attention especially the profit making organization. This study is mainly focused on whether…
Read More[ad_1] ABSTRACT This project is aimed at examining how petroleum products are marketed and the problems associated in doing so. The objectives of this work among others are to examine if petroleum products in Benin…
Read More[ad_1] ABSTRACT This research examined marketing strategies as techniques for profit maximization in a manufacturing enterprise (A survey of Guinness Nigeria Plc, Benin City). Many firms do not deem it fit to develop marketing strategies…
Read More[ad_1] CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY New products play several roles for he organization, they help maintain growth and thereby protect the interests of investors, employees, suppliers of the organization. New products help…
Read More[ad_1] Abstract This research aimed at displaying what roles advertising plays in the sales of Nigeria made goods marketed by Uyi Technical Company have been able to use advertising to meet some of its basic…
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